About OptGo
Built by people who've actually knocked the doors.
OptGo exists because field sales is the last industry that hasn't been put on equal footing with digital advertising — and we're tired of waiting.
Mission
Outcomes-based field sales, on infrastructure that actually trusts the data.
A roofing brand running a Facebook ad campaign sees, in real time: cost per impression, cost per click, cost per qualified lead, cost per appointment, cost per close. They optimize daily. They ramp what works. They pause what doesn't. The platform proves every claim with logs.
That same brand running a 1099 door-knock crew sees a Slack message at the end of the week saying "we hit 412 doors today." No GPS. No proof. No way to verify whether the rep actually walked the route or sent in screenshots from their cousin's house.
Field sales costs $80–$180 per appointment in the home-services verticals — more than most digital channels. It deserves the same instrumentation, the same accountability, the same outcome-based economics. That's what OptGo is.
How we build
Five principles that show up in every product decision.
Verify, don't trust
GPS coordinates on every disposition. Photo proof on every door hang. Forced disposition gates. Heartbeat pings during shifts. The data is the data — there's no "he said / she said."
Pay outcomes, not hours
Brands pay per door knock confirmed, per appointment ran, per deal closed. Reps earn what they produce. No empty hours billed. No padded time sheets.
Money moves fast
Stripe Connect Express. 24-hour direct deposits to ambassadors. No invoicing. No two-week NET. No lost paychecks. Outcomes confirm, money moves.
Compliance at the protocol
W-9, IC agreement, background check, $600 1099 threshold — all in-app. All current. Year-end reporting issued by Stripe. Brands and ambassadors both audit-ready, every day.
Reputation is portable
An ambassador's star rating, completed campaigns, and tier follow them across every brand they work with. Not locked in a single ATS. Real reputation portability for 1099 field sales.
The marketplace works for both sides
Most field-sales platforms are built for the brand and tolerate the ambassador. We built OptGo for both, in equal measure. If the rep economics don't work, the brand economics don't work.
The United States
OptGo is a U.S.-based company. Stripe Connect Marketplace under U.S. financial regulation.
Home services & field sales
Roofing, solar, HVAC, pest control, generators, windows & doors, insurance, telecom, retail.
Onboarding launch partners
OptGo is currently onboarding select brand partners. Reach out via Contact if your team is interested.